Privacy Policy 

Last Updated: September 8, 2026 

Melting Hearts respects your privacy and is committed to being transparent about how we collect, use, and share information. 

Melting Hearts is a DBA of Little Friends and Family, LLC, a California limited liability company based in Sacramento, California. In this Privacy Policy, “Melting Hearts,” “we,” “us,” and “our” refer to Little Friends and Family, LLC, doing business as Melting Hearts. 

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, purchase our products, communicate with us, sign up for marketing communications, or otherwise interact with Melting Hearts online or through services that link to this Privacy Policy (collectively, the “Site”). 

By using the Site, you acknowledge the practices described in this Privacy Policy. 

We may update this Privacy Policy from time to time. When we make changes, we will revise the “Last Updated” date above and provide additional notice when required by applicable law. 

1. Personal Information We Collect 

The information we collect depends on how you interact with Melting Hearts. 

“Personal Information” means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked to an individual or household. 

Personal Information does not include information that has been aggregated or de-identified so that it cannot reasonably be associated with you. 

Information You Provide to Us 

We may collect information you provide directly to us, including: 

Contact information 

Order and transaction information 

Account information 

If we offer customer accounts, we may collect: 

Payment information 

Payments are processed through third-party payment processors. 

We may receive information about a payment transaction, such as payment status, transaction ID, billing address, or payment method type, but we generally do not directly store your full payment-card number. 

Communications 

If you contact us, we may collect: 

Reviews and User Content 

If you submit a review, testimonial, photograph, video, social-media content, survey response, or other content to Melting Hearts, we may collect and maintain that content along with information associated with your submission. 

Marketing information 

If you subscribe to our email or text marketing, we may collect your: 

We do not require you to subscribe to marketing communications in order to purchase our products. 

2. Information We Collect Automatically 

When you access or use our Site, we and our service providers may automatically collect certain information about your device and activity. 

This information may include: 

We may collect this information through cookies, pixels, tags, web beacons, analytics tools, and similar technologies. 

3. Cookies and Similar Technologies 

We and our service providers may use cookies and similar technologies to operate and improve the Site. 

Cookies may be used for purposes including: 

Some cookies are necessary for the Site to function. 

Other cookies, including certain analytics or advertising cookies, may be optional depending on applicable law and your privacy settings. 

You may be able to control cookies through your browser settings or through privacy controls made available on our Site. 

Disabling certain cookies may affect the functionality of the Site. 

4. How We Use Personal Information 

We may use Personal Information to: 

5. How We Share Personal Information 

We may share Personal Information with third parties when reasonably necessary to operate Melting Hearts. 

Service Providers 

We may disclose Personal Information to companies that perform services for us, such as: 

These providers may access Personal Information as necessary to perform services for us. 

Ecommerce and Payment Providers 

Our online store may be operated using third-party ecommerce technology, including platforms such as Shopify. 

When you place an order, information may be processed by our ecommerce platform, payment processors, shipping providers, and other service providers necessary to complete your transaction. 

Those providers may process information according to their own privacy policies in addition to acting as service providers to Melting Hearts. 

Analytics and Advertising 

We may use analytics and advertising services to understand Site activity, measure marketing effectiveness, and advertise Melting Hearts products. 

These providers may use cookies, pixels, or similar technologies to collect information about your activity on our Site and, depending on the provider, other websites or services. 

Depending on applicable privacy law, certain advertising-related disclosures may be considered “sharing,” “targeted advertising,” or a “sale” of Personal Information even when no money is exchanged. 

Where required, we provide methods for you to opt out of these activities. 

Legal and Safety Reasons 

We may disclose Personal Information if we reasonably believe disclosure is necessary to: 

Business Transfers 

Personal Information may be disclosed in connection with a potential or completed merger, acquisition, financing, restructuring, sale of assets, investment, bankruptcy, or other business transaction involving all or part of Little Friends and Family, LLC. 

With Your Direction or Consent 

We may disclose information when you request, authorize, or consent to the disclosure. 

6. Selling and Sharing Personal Information 

Melting Hearts does not sell Personal Information for money. 

However, certain privacy laws define “sale” or “sharing” broadly. 

For example, allowing advertising partners to receive information through cookies or pixels so that they can deliver or measure targeted advertising may be considered “sharing” or a “sale” under certain U.S. state privacy laws. 

Where applicable, you may have the right to opt out of: 

If these activities are used on our Site, we will provide an appropriate method for exercising applicable opt-out rights, such as cookie controls, a privacy-preference link, or by contacting us. 

7. Marketing Communications 

Email 

If you receive promotional emails from Melting Hearts, you may unsubscribe at any time by using the unsubscribe link included in the email. 

Even after you unsubscribe from promotional emails, we may continue sending non-promotional communications relating to: 

Text Messages 

If we offer SMS or text-message marketing and you enroll, we may send marketing communications to the telephone number you provide. 

You may opt out of promotional text messages by following the instructions provided in those messages, such as replying STOP. 

Message and data rates may apply. 

Consent to receive marketing messages is not a condition of purchasing Melting Hearts products. 

8. Your Privacy Choices 

Depending on where you live, you may have certain rights regarding your Personal Information. 

These may include the right to: 

These rights are subject to applicable law and certain exceptions. 

Not every right applies in every jurisdiction. 

9. Exercising Your Privacy Rights 

To submit a privacy request, contact us at: 

Email: [PRIVACY OR CUSTOMER SERVICE EMAIL] 

You may also contact us using any additional privacy-request method that we make available on our Site. 

Please clearly describe your request and provide enough information for us to reasonably identify the records associated with you. 

We may need to verify your identity before fulfilling certain requests. 

Verification may include asking you to confirm information associated with your account, previous purchases, or communications with us. 

We will use information submitted for verification only as reasonably necessary to process your request. 

You may also designate an authorized agent to submit a request on your behalf where applicable law permits. We may require evidence that you authorized the agent to act for you. 

We will respond within the timeframe required by applicable law. 

10. California Privacy Rights 

If you are a California resident, California privacy law may provide additional rights regarding your Personal Information. 

Depending on whether the applicable statutory requirements apply to Melting Hearts, these rights may include the right to: 

Categories of Information We May Collect 

Depending on how you interact with Melting Hearts, we may collect the following categories of Personal Information recognized under California law: 

We do not intend to collect information such as Social Security numbers, driver’s license numbers, passport numbers, precise geolocation, genetic data, or biometric identifiers through ordinary customer use of our online store. 

Sources of Personal Information 

We may obtain Personal Information: 

Purposes for Collection 

We use these categories of Personal Information for the purposes described in the How We Use Personal Information section above. 

Disclosure 

We may disclose these categories of information to service providers and other recipients described in the How We Share Personal Information section above. 

Melting Hearts does not sell Personal Information in exchange for money. 

11. Global Privacy Control 

Where required by applicable law and technically supported by our Site, we will recognize qualifying browser-based opt-out preference signals, such as the Global Privacy Control (GPC), as a request to opt out of covered sale or sharing activity associated with that browser or device. 

Because these signals are browser- and device-specific, you may need to enable the signal separately on each browser or device you use. 

12. Data Retention 

We retain Personal Information only for as long as reasonably necessary for the purposes for which it was collected, including to: 

Retention periods vary depending on the nature of the information and our legal or operational requirements. 

We may retain aggregated or de-identified information that can no longer reasonably identify you. 

13. Security 

We use reasonable administrative, technical, and organizational safeguards designed to protect Personal Information. 

Our service providers may also use security measures such as encryption and secure payment-processing technologies. 

However, no website, online service, database, or method of transmitting information over the Internet can be guaranteed to be completely secure. 

We therefore cannot guarantee absolute security of Personal Information. 

You are responsible for maintaining the confidentiality of any login information associated with your account. 

14. International Visitors 

Melting Hearts is based in the United States. 

If you access our Site from outside the United States, your Personal Information may be transferred to, processed, or stored in the United States or other countries where our service providers operate. 

Privacy and data-protection laws in those countries may differ from the laws where you live. 

Where required by applicable law, appropriate safeguards may be used in connection with international transfers. 

15. Children’s Privacy 

Our Site and products are intended for adults and are not directed to children. 

We do not knowingly collect Personal Information directly from children under the age of 13. 

We also do not knowingly sell or share Personal Information belonging to children in a manner prohibited by applicable law. 

If you believe a child has provided Personal Information to us without appropriate parental authorization, please contact us so that we can investigate and delete the information where appropriate. 

16. Third-Party Websites and Services 

Our Site may contain links to third-party websites, marketplaces, social-media platforms, payment services, or other online services. 

Their privacy practices are governed by their own privacy policies. 

Melting Hearts is not responsible for the privacy, security, or content practices of third-party websites or services that we do not control. 

We encourage you to review the privacy policies of third-party services before providing information to them. 

17. Social Media 

If you interact with Melting Hearts through Instagram, TikTok, Facebook, Pinterest, YouTube, or another social-media platform, both Melting Hearts and the applicable platform may receive information about your interaction. 

The social-media platform’s collection and use of your information is governed by its own privacy policy. 

If you submit content directly to Melting Hearts for publication or marketing use, our treatment of that content is also governed by our Terms of Service and any specific permissions provided when the content is submitted. 

18. Changes to This Privacy Policy 

We may update this Privacy Policy periodically to reflect changes in: 

When we update this Privacy Policy, we will change the “Last Updated” date at the top. 

Where required by law, we may provide additional notice before material changes take effect. 

19. Contact Us 

If you have questions about this Privacy Policy or want to exercise a privacy right, please contact: 

Little Friends and Family, LLC 
DBA Melting Hearts 
Sacramento, California 
hello@melting-hearts.com 

Email: hello@melting-hearts.com